Which Wella Range Is Right For You?
From long-lasting permanent colour to glossy demi-permanent toning — find the perfect match.
| Range | Best for | Colour type |
|---|---|---|
| Colour Touch | Glossing, toning and refreshing colour | Demi-permanent |
| Colour Touch Plus | Richer demi-permanent colour / enhanced coverage needs | Demi-permanent |
| Koleston Perfect | Permanent colour and stronger grey coverage | Permanent |
| Colour Touch Developer | Required developer for Colour Touch services | Developer |
At a Glance
| Koleston Perfect | Color Touch | CT Plus | Illumina | |
|---|---|---|---|---|
| Type | Permanent | Demi-Permanent | Intensive Demi | Premium Permanent |
| Grey Coverage | 100% | Up to 50% | Up to 70% | 100% |
| Shades | 152 | 91 | 8 | 42 |
| Ammonia | Yes (ME+ low) | No | No | Yes |
| Can Lift? | Yes (up to 4 levels) | No | No | Yes (up to 3 levels) |
| Price | From £9.29 | From £8.99 | From £8.89 | From £10.45 |
Quick Decision Guide
Full grey coverage?
Glossy tone or refresh?
Want the ultimate shine?
Developers & Essentials
Colour Touch: Toning and Glossing
Wella Colour Touch is a demi-permanent professional hair colour range used for toning, glossing, refreshing faded colour and creating softer colour changes. It is especially useful when the goal is shine and tone rather than permanent grey coverage.
Colour Touch vs Koleston Perfect: Demi vs Permanent
Choose Colour Touch when you want tone, gloss, colour refreshes or a lower-commitment result. Choose a permanent Wella colour such as Koleston Perfect when the priority is longer-lasting colour, root applications or stronger grey coverage.
For a detailed explanation, read our guide: Permanent vs Demi-Permanent Hair Colour: Which Professional Range Should You Choose?
Colour Touch Developer
Wella Colour Touch requires the correct developer for best results. If you are unsure which developer to choose, read our Wella Colour Touch developer guide before ordering. You can shop the Wella Colour Touch Developer 1000ml directly.
Frequently Asked Questions
Is Wella Colour Touch permanent?
No. Wella Colour Touch is a demi-permanent professional colour range used mainly for toning, glossing and refreshing colour rather than permanent grey coverage.
What is Wella Colour Touch best for?
Colour Touch is best for refreshing faded colour, toning blonde or lightened hair, adding shine and creating softer colour changes without using a permanent colour.
What is the difference between Wella Colour Touch and Koleston Perfect?
Colour Touch is demi-permanent and best for gloss, tone and refreshes. Koleston Perfect is permanent and better suited to longer-lasting colour, root work and stronger grey coverage.
Do I need developer with Wella Colour Touch?
Yes. Colour Touch should be used with the correct Wella developer according to the manufacturer's instructions.
Can Wella Colour Touch cover grey hair?
It can help blend some grey, but permanent colour is usually a better choice when full grey coverage is the main goal.
What is Wella Colour Touch used for?
Wella Colour Touch is a demi-permanent colour used for toning, glossing, refreshing faded permanent colour and creating softer colour changes without a strong commitment to permanent colour.
What developer do I use with Wella Colour Touch?
Wella Colour Touch uses its dedicated low-volume developer, typically 1.9% (6 vol). It is not interchangeable with standard 20 or 30 vol developers used for permanent colour.
